01 Beauty industry

Websites for cosmetologists that sell treatments every day.

Stop paying heavy marketplace commissions. Own your customer journey and make booking effortless.

Book a discovery call→See pricing↓

Best for solo and small beauty businesses

02 Fundamentals

What a beauty business site needs

01

Price list up front

Price is the most common reason people visit a beauty site. A hidden price list sends them to a competitor.

02

Booking in one click

Your current booking system can stay. The site routes visitors to it without extra steps.

03

Photos of finished work

Beauty is sold visually. A gallery of your own work convinces more than any description.

04

Treatment descriptions

Duration, suitability and what happens during the treatment. This removes uncertainty and needless questions.

05

Location and directions

A map, parking guidance and the floor. Small details cut down on late arrivals.

05 Visibility

How people find you

  1. 01

    Put the location in the copy

    Searches look like "hair salon Oulu". The location has to appear naturally in headings and body copy.

  2. 02

    Sort out the Google Business Profile

    The map result is often the first contact. Profile details and site details must not contradict each other.

  3. 03

    A page per treatment

    One page per service performs far better in search than a single list containing everything.

  4. 04

    Mobile first

    Beauty sites are browsed on phones. The page has to work with a thumb, not a mouse.

06 Pitfalls

The common mistakes that cost customers

Contact details buried

The phone number only appears in the footer. It belongs in the first view and at the end of every section.

Images slow the page down

Photos straight from the camera can weigh megabytes. Correct dimensions and a modern format decide load time.

Copy written inward

The page talks about company history instead of the customer's problem. Visitors look for their own situation.

Nothing is measurable

Without analytics and form tracking you cannot tell whether enquiries come from the site or somewhere else.

07 Process

How the site moves from idea to launch

01

Services and booking

We review your services, pricing, and current booking system.

02

Site content

We shape services, prices, and key answers into clear copy.

03

Build and mobile review

We build the site and check that booking works on a phone.

04

Launch

The site goes live on your own web address and the booking flow is checked once more.

08 Pricing

Clear packages, fixed prices.

Spark

€290One-time price

For founders who want a working site quickly, without the extras.

  • One clear sales page (or up to 3 sections)
  • Mobile-friendly custom build
  • Contact form + baseline SEO
  • Launch and a short handover
Choose Spark
Most popular

Glow

€590One-time price

For a growing business that has outgrown a single page.

  • Everything in Spark
  • Up to 6 pages + blog/news
  • Content management (CMS)
  • Light visual polish and motion
Choose Glow→

Blaze

€1,190One-time price

When the site needs to do more than a standard build can offer.

  • Everything in Glow
  • Custom functionality
  • E-commerce (not in Spark/Glow)
  • API integrations as needed
Choose Blaze
Custom scope

Titan

For larger builds where a fixed package isn't enough.

From €2,900Scope-based
  • Fully custom architecture
  • Large e-commerce builds
  • Heavy integrations (ERP/CRM/API)
  • Multi-step workflows and automation
  • Technical design and delivery in sprints
Request a scope estimate→

One-time price, VAT 0%. No monthly contract, no lock-in. Launch pricing: we're building our portfolio, so early customers get these prices — and keep them.

Optional add-on

Maintenance and hosting €19/mo

Optional add-on: hosting, technical updates, security patches, and small content changes. First 3 months free, cancel anytime. Domain billed separately (~€10–20/year).

09 Preparation

Gather these and the project moves fast

  1. 01

    Services and pricing

    A list of what you sell and how you price it. Exact figures are optional if you prefer not to publish them.

  2. 02

    Photos of your work

    Your own photos beat stock imagery. A phone camera is enough when the lighting is right.

  3. 03

    Contact details and area

    Phone, email, service area and opening hours. These also drive search visibility.

  4. 04

    Domain and accounts

    If the domain already exists we need access to manage it. We can register a new one for you.

  5. 05

    One decision-maker

    Projects move fastest when feedback arrives collected from a single person.

10 FAQ

Frequently asked questions about beauty websites

No. The website works alongside your current booking system and leads customers to your existing booking service.

Yes. We check the options offered by your booking service so customers can move directly from the site to booking.

At minimum: services, pricing, contact details, and a clear booking button. A gallery and provider introduction can be added when materials are ready.

Yes. The site content and booking path are checked on a phone before launch.

Websites for salons and beauty clinics start at EUR 290. Optional maintenance and hosting are EUR 19 per month.

11 Next step

Let us build a site that drives bookings

Tell us your goal and we will propose the right setup within 24h.

Get in touch→info@digipajaoulu.fi